February 7, 2012

Kortrijk, Belgium, 7 February 2012– Barco, a worldwide leader in the Digital Cinema industry, announced today that it has been selected by IMAXCorporation as the exclusive, worldwide projection technology partner for itsIMAX® theatres for the next seven years. Through its selection of Barco’s Guinness WorldRecord winning Xenon lamp-based digital projectors, IMAX will immediatelyenhance The IMAX Experience® in its global cinema network. Inaddition, IMAX theatres will benefit from a new generation of high-performance,laser-based projectors, which are expected to be deployed in 2013.

Over the years, IMAX has established itsreputation as the leading provider of awe-inspiring, immersive cinemaexperiences. In Barco, it has found an industry acclaimed technology partnerthat is able to further differentiate and maximize The IMAX Experience®. In the first phase of the partnership, the parties will integrate anenhancement of Barco’s existing Xenon-based projectors for use inIMAX’s current backlog and new system signings. This solution will beavailable in the second half of 2012. Simultaneously, Barco and IMAX willco-develop leading-edge laser technology – benefiting from Barco’sunique laser innovations and IMAX’s licensed Kodak IP. Simultaneously,the companies will work together exclusively to manage the transitionfrom Xenon-based to high-performance, laser-based projectors, which are expected to be deployed in 2013.

“Being selected by IMAX as the exclusivesupplier for the world’s most immersive cinema experience is a strongendorsement of our leadership in the Digital Cinema projection business,”explains Wim Buyens, Senior Vice President of Barco’s EntertainmentDivision. “This partnership will strengthen our position as the premiumprovider of state-of-the-art cinema technologies that provide the perfect matchfor every screen, whether small or large. What’s more, it will enable usto further ramp up our manufacturing scalability and to continue setting thestandard for future technologies.”

Todd Hoddick, Vice President for the BarcoEntertainment Division in North America, adds:“We are honored to have been selected by IMAX as their worldwideand exclusive digital projection technology partner. We are both excited andcommitted to bring the full weight of Barco’s operational excellence,integrity and ability to deliver on the ideals of the IMAX brand. Together we are determined to redefine the immersive cinema experience.”

The agreement with IMAX underscores Barco’scommitment to offer exhibitors the most comprehensive suite of products andsolutions to create a premium movie experience in their auditoriums at thelowest cost of ownership. This is exactly what has made Barco a valuedtechnology leader, – as illustrated by its long list of industry firstsand its Guinness World Record for the brightest projector – as well as aglobal market leader – reflected in the company’s 40% worldwidemarket share, market leadership in China and strong global customer base.

Being appointed as the exclusive supplier ofprojection technology for the largest screens in the industry is a newmilestone for Barco’s Entertainment Division, which has a long history ofproviding high-quality equipment to the Advertising, Rental & Staging,Branding & Retail, Sports, Digital Cinema and Corporate AV industry. Inthese markets, Barco continues to innovate with a full portfolio of pioneeringimaging and sound products that optimize productivity and range from compact,reliable projectors for mid-sized businesses to the most powerful projectors,LED displays and image processors for operation in a broad spectrum of entertainmentvenues and outdoor events.

About IMAX Corporation

IMAX Corporation is oneof the world's leading entertainment and technology companies, specializing inthe creation and delivery of premium, awe-inspiring entertainment experiences.With a growing suite of cutting-edge motion picture and sound technologies, anda globally recognized entertainment brand, IMAX is singularly situated at theconvergence of the entertainment industry, innovation and the digital mediaworld. The industry's top filmmakers and studios are utilizing IMAX theatres toconnect with audiences in extraordinary ways, and as such, the IMAX network isamong the most important and successful theatrical distribution platforms formajor event films around the globe. The Company's new digital projection andsound systems - combined with a growing blockbuster film slate - are fuelingthe rapid expansion of the IMAX network in established markets such as NorthAmerica, Western Europe, and Japan, as well as emerging markets such as Chinaand Russia. IMAX theaters deliver the world's best cinematic presentationsusing proprietary IMAX®, IMAX® 3D, and IMAX DMR®(Digital Re-Mastering) technologies. IMAX DMR enables virtually any motionpicture to be transformed into the unparalleled image and sound quality of TheIMAX Experience®.

IMAX is headquartered inNew York, Toronto and Los Angeles,with offices in London, Tokyo, Shanghai and Beijing. As ofSeptember 30, 2011, there were 583 IMAX theatres (441 commercial multiplex, 23commercial destination and 119 institutional) operating in 48 countries.

IMAX®,IMAX® 3D, IMAX DMR®, Experience It In IMAX®,An IMAX 3D Experience® and The IMAX Experience®are trademarks of IMAX Corporation. More information about the Company can befound at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

About Barco

Barco, a global technology company,designs and develops visualization products for a variety of selectedprofessional markets. Barco has its own facilities for Sales & Marketing,Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is activein more than 90 countries with about 3,500 employees worldwide.Barco posted sales of 897 million euro in 2010.

© Copyright 2012 by Barco